Lean Writing: How To Quickly Repurpose An Article Into 10 Social Posts

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Ahoy, Digital Writers!

Today, we are going to show you how to take a long-form article and turn it into short-form social content using ChatGPT.

The mistake many writers make is thinking that every time you sit down to write, you need to start fresh—and say something new. The reality is, to write social content, you don’t need to start from a blank page when you already have a full page.

• Do you have a blog?

• Do you have a book?

• Do you have podcast?

• Do you have a newsletter?

• Do you have a YouTube channel?

Then you don’t need to write net-new content.

This is thinking about content creation like “starting over.”

Instead you should take an existing long-form asset, like an article, and pull out as much short-form social content as you can. Which will save you hours of writing time. And if you are rewriting content that’s proven, it’s the easiest way to create awareness on social and drive people to your blog, newsletter, email course, etc.

So, ask yourself, “What have I already written? And how can I rewrite it over and over again!”

Let’s take a look at the two ways you can leverage this for yourself.

How To Compress An Article Into Short-Form