Creator Backstory: Train ChatGPT To Write A Personal Narrative Like Justin Welsh

This is how you create a deep connection with your audience.

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Ahoy, Digital Writers!

What’s the first thing you do when you need help solving a problem?

You look for help. Then you invest in a solution. Obvious, right?

Here’s why this is important:

People buy from people they know.

Which means when you present yourself as a relatable, vulnerable, problem-solving human on the internet, people will look to you for help. And by telling your personal story, not once, not twice, but anytime you get the chance, you give your audience the opportunity to get to know you on a deeply personal level.

Today we are going to help you craft a compelling personal backstory with AI!

And we are going use Justin Welsh’s Founder Story Framework to do it.

Telling a captivating backstory is how you prove to others you can help them—because you’ve been there!

Justin Welsh is one of the most relatable creators on the internet.

• He escaped the 9 to 5

• He conquered unemployment 3 times—before he was 28!

• He bet on himself and went from building two companies past a $1B valuation as a tech executive, to completely burning out in 2019, to making $4M as a one-person business!

His backstory is everywhere: in tweets, podcasts, LinkedIn posts, YouTube videos, etc.

In turn, his audience has become deeply invested in him. Because Justin's audience wants for themselves what Justin has already achieved—change! He is an automatic "follow" for anyone who wants to bet on themselves and create a one-person business using the skills they already have, on the internet.

This is the power of writing your backstory (and telling it every chance you get).

Nail your transformation. Nail the connection to your audience.

Your backstory helps the reader see it’s possible to go from “X” to “Y.”

• You were “afraid,” but now you’re “fearless.”

• You were “on the couch,” but now you’ve “run a 5K”

• You were “out of work,” but now you’ve been “promoted to executive.”

Overcoming an obstacle and achieving a result is what makes your story relatable.

Let’s look at how Justin does it.

Justin Welsh’s Founder Story Framework for attracting an audience.

Justin outlines 7 simple steps to craft a backstory.

• Step 1: Obstacle What obstacle you overcome to get where you are today?
  “Getting fired 3X”

• Step 2: Internal Struggle How did the obstacle make you feel?
  “Zero confidence in sales”

• Step 3: External Struggle What did you see or hear as a struggle?
  “People ridiculed me”

• Step 4: Change Event What decision changed everything for you?
  “Interviewed at ZocDoc”

• Step 5: Spark What made you realize things changed?
  “The energy of NYC”

• Step 6: Guide: Who helped you overcome the obstacle.
  “My boss helped me make a sale.”

• Step 7: Result What was the result?
  “Promoted to executive at 33”

After you answer the questions, package them together into your backstory.

You can tell a long version. You can tell a short version. Or you can take pieces from the story and weave them into your writing, a podcast, or as an answer to, “What do you do?!”

Simple, right?

You can manually write your backstory or you can call your Digital Intern—and Write With AI!